OKAY!!!! I am right on top of this one. I have been looking for a replacement for my current diaper bag for months because the zipper broke but I cannot find one that fits what I'm looking for!!! I have an older Eddie Bauer one, but they changed the designs now and I refuse to buy the new ones. Don't get scared. There are really only a few things that I require, but I guess the designers don't agree with me on what's important.
I personally prefer the smaller-sized bags. The huge bags are great for the early, early months, when you basically need to pack the entire nursery with you whenever you leave the house. I am talking more for when the baby is eating solid foods and you don't have to bring bottles, formula, etc. with you. Don't know what age you are designing for, so I just wanted to make that clear.
So what I have been so desperately trying to find is a smaller-sized diaper bag, about 10x8. The interior should be roomy enough to fit a few diapers, wipes, a small change of clothes, snacks, a juice box and some small toys (you know, for dinners out, etc.) This size bags are abundantly avialbable but not with the other criteria I'm looking for.
Longer straps (and strong) are a must because I put the bag across my torso and sit my son on it. It really helps with the tired arms. So maybe one of those removable padding things on the strap would be nice. I say removable because I'm sure not everyone sits their kids on their bag. But it would be nice.
I really like the pockets on the two outer sides of the bag that I believe are supposed to be used for baby bottles. I put my cell phone and keys in one and a sippy cup in the other. Very handy. Or if you design a separate pocket and/or clip for the cell phone/keys, that would be good too because my keys do fall out at times. Then you could put sippy cups and little toys, whatever, in the bottle pockets.
I like the bags that have the "wallet" pocket on the front, with the little slits for the credit cards and the smaller zipper section for the coins, etc. What I absolutely require and have not been able to find is one with a zipper on this section. They now only come with a snap. Since I keep my cash and credit cards in this section, I refuse to purchase one with only a snap since I know that things will fall out of it. My older Eddie Bauer has a zipper, and that is a MUST!!! I also like the separate sections in this pocket because I keep my kids' pediatric information sheets in one section, cash in another section, credit cards in another. . .
Also a very flat, folded changing pad would be great. The ones I have are a bit poofy and take up too much room in the smaller bags so I leave mine in the trunk. Then when I'm out shopping I have to lay down paper towels on the changy thing because I don't have my pad with me. I know it would be nice to have a little padding, but it's really not necessary. Just a flat sheet that could be put down so you're not changing your kid on a dirty surface would be great.
And I like the Eddie Bauer design for the top, how it has two zippers connected on the end by a strap so you can pull the strap and open both zippers at once. Then it has velcro at the end to keep it closed. This is great because it opens easily and you have a nice wipe opening so you can rummage around and easily find what you're looking for.
I think that's it. Except to comment that I prefer the more neutral colors. I do not like the bags with the pink and blue and cute little baby designs on them. The one I currenly have is black and looks more like a camera bag. I think the cutesy ones are okay for the park or mall. But when you are going out to dinner or a nicer party, etc., and your diaper bag is also your handbag, I think a neutral bag is much nicer. Also they grow with your kids. When your baby is no longer an itsy bitsy baby, the cutesy bags kind of lose their charm. Just personal preference.
So I hope that helped a little. I'm sure everyone has diffent ideas of what they need, so GOOD LUCK!!!!